Bamburi Cement’s retailers and dealers
from across the country stand to win prizes valued over Kes.50
million as part of the fourth and fifth phase of the company’s
“Zawadi Challenge’ campaign, a loyalty reward program for reward
This Campaign by Bamburi Cement was
launched two years ago to reward retailers and
dealers who actively purchase cement from the
They earn points based on the volume
of cement purchased from the Company.
“Retailers and Dealers can participate
by way of actively and consistently
purchasing Bamburi Cement over a period of
“Since inception of this program in
2016, we have seen the number of
participants grow from about 250 retailers
to over 560,” said Bamburi Cement’s Managing
Director Mr. Seddiq Hassani.
The drive christened ‘Zawadi
Challenge’ will see Bamburi Cement reward the
best-performing retailers and dealers with gifts
ranging from International and local luxury
holidays of their choice, shop makeovers, school
fees and tuk tuks with carriers.
More prizes include shopping vouchers
valued at Kes.10,000/- and 20,000/-, generators,
smartphones, laptops, microwaves, solar water
systems, water pumps, mountain bikes and
motorbikes and household appliances including
microwaves, fridges, cookers and washing
machines among others.
“Our objective is to embed a culture
of continual improvement among our retailers and
Bamburi cement Managing Director Seddiq Hassani
congratulates Mrs. Helen Kamata of Imara
Enterprises, Thika who won a motorbike or school
fees worth Ksh.150,000 as part of Bamburi’s
program to reward loyal retailers. Over KES 50
Million will be awarded.
“By providing quality and innovative
products and solutions to our customers, we view this as
a strong partnership for the future” added Hassani.
Winners will be presented with their
awards at various ceremonies to be held in different
towns across the country. They include Nairobi, Meru,
Nyeri, Mombasa, Kaka-mega, Kisumu, Eldoret, Nakuru,
Kitale, Bomet, Bungoma, Kisii and Voi among others.