(Xinhua) -- Chinese smartphone maker OPPO on
Tuesday launched a new device for Kenya’s Christmas
OPPO Brand Director Jesse Wu said in a
statement released in Nairobi that its latest premium
device, the F5 6GB Christmas Red Edition comes with more
RAM and storage.
“Only 500 devices of the limited
edition F5 6GB will be available with an exquisite
appearance in red and black at a cost of
approximately 400 U.S. dollars in the Kenyan
market,” Wu said.
OPPO is targetting Kenya’s high-end
consumer market, where demands are fueled by the East
African nation’s rising income levels.
The new handset comes with the
6-inches FHD+ Full screen display. Wu added that this is
the first time a mid-range smartphone has been equipped
with such clear and vivid full screen display.
In 2016, OPPO was ranked as the number
four smartphone brand globally, according to the
International Data Corporation.
The Chinese brand entered the Kenyan
market in March 2015. Kenya has emerged as a lucrative
market for Chinese smartphones including Huawei, Tecno