(Xinhua) -- Namibia female vocalist, Frieda Haindaka,
known by her stage name, ‘Freeda’ will represent the country in
the Coke Studio Africa 2017, a non-competitive music
collaboration show, which seeks to bring together, and celebrate
the diversity of African music and talent.
The Coca-Cola Company in a statement
on Monday said their music flagship show Coke Studio, has merged
Coke Studio Africa and Coke Studio South Africa into one, making
it bigger and better.
According to the company, the merger
increases the number of participating African countries to 16,
up from 11 in previous edition. The production now includes
artists from Namibia, Zimbabwe, Rwanda, Angola, Togo,
Madagascar, Mauritius, Kenya, Uganda, Tanzania, Nigeria, Ghana,
Mozambique, DRC, Ethiopia, and Cameroon.
“Coke Studio Africa showcases Africa’s
incredible music by combining different artists and genres
to inspire a new generation of African music fans. With the
expanded show, we aim to bring the continent alive through a
fusion of music and culture that celebrates our diversity,”
said Monali Shah, the Senior Content Excellence Manager for
Coca-Cola Southern and East African Business Unit and Coke
Studio Africa Project Director.
Coke Studio Africa 2017 is expected to
air from August in South and Central Africa markets and from
September onwards in East and West Africa and will be broadcast
in more than 30 countries across Africa.